1:1 Coaching

Meet Your Coach Chris Zino,
Founder & CEO at Upperside

Meet Chris Zino – Founder of Upperside | Artist Developer | Paid Ads Specialist

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Chris Zino is the visionary founder of Upperside, dedicated to empowering artists and producers across all genres. With over a decade of experience, Chris has worked with renowned artists such as Young MA, Prodigy of Mobb Deep, Velous (producer of Kanye West's "All Day"), and Jahlil Beats, among others. His extensive background includes running successful ad campaigns for both record labels and independent artists, significantly enhancing their brands through innovative marketing strategies.

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Starting as a co-founder of The RapFest in 2012, which gained recognition as one of the top 30 media outlets in Source magazine, Chris has always been passionate about fostering artistic growth. He has created cover art, music videos, websites, and merchandise for world-famous artists, showcasing his diverse skill set and dedication to the craft.

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At Upperside, Chris focuses on developing resources such as templates and guides to help artists navigate the industry. His heart is in nurturing talent and sharing knowledge, enabling aspiring musicians and producers to thrive. Having invested over $100,000 in Facebook ads, Chris understands what it takes to amplify any message using Meta ads.

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Chris believes that the game applies to everyone, and the principles remain the same: leveraging the internet and its tools is essential for success. Join him at Upperside to take your music career to the next level!